Formerly known as Kiss Me, blinc is the original mascara invented to form tiny water-resistant "tubes" around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Whether your daily activities take you from the office, to your sweaty workout and then out to dinner, your lashes will look as good in the evening as they did when you first applied blinc in the morning.

Formerly known as Kiss Me, blinc is the original mascara invented to form tiny water-resistant "tubes" around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Whether your daily activities take you from the office, to your sweaty workout and then out to dinner, your lashes will look as good in the evening as they did when you first applied blinc in the morning.

Formerly known as Kiss Me, blinc is the original mascara invented to form tiny water-resistant "tubes" around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Whether your daily activities take you from the office, to your sweaty workout and then out to dinner, your lashes will look as good in the evening as they did when you first applied blinc in the morning.

Formerly known as Kiss Me, blinc is the original eyeliner invented to form a water-resistant "layer of color" that contours your eyes. Since blinc is not a cosmetic paint like conventional eyeliners, it cannot fade, smudge, run or flake, even if you cry or rub your eyes.

The intense layer of color creates a dramatic look that lasts all day. Only when you are ready for removal, the layer of color will effortlessly slide off your skin into your hand without the use of a harsh makeup remover. It's better than waterproof!

Ideal for those with sensitive eyes, contact lens wearers, and active people in search of an eyeliner whose look, hold and ease of removal is without compromise. Rated as a "beauty breakthrough" by PREVENTION Magazine.